ITECNews www.itec-tireshow.com 10 010 INTERNATIONAL TIRE EXHIBITION & CONFERENCE JAN2010
We’re Here
to Help!
Bob Simmons
V.P. Crain Communications Inc
Publications Director
ITEC Founder and
Executive Director
Your ITEC Staff is
Ready to Assist You:
Bob Simmons
V.P. Crain Communications
Publications Director
ITEC Founder
& Executive Director
David Zielasko
Editor and V.P./Publisher
Tire Business
Publisher
Rubber & Plastics News
330-865-6131
dzielasko@crain.com
Jeff Mundson
ITEC Show Manager
330-865-6169
jmundson@crain.com
Cindy Stevens
I TEC Registration
& Housing Manager
330-865-6106
cstevens@crain.com
For exhibit sales:
Don Sector
Tire Manufacturing
Sales Director
330-865-6107
dsector@crain.com
Chris Harris
Aftermarket Sales Director
330-865-6108
charris@crain.com
Jennifer Poda
Exhibit Sales
Representative
330-865-6109
jpoda@crain.com
Brent Weaver
Exhibit Sales
Representative
330-865-6119
bweaver@crain.com
Jennifer Hazen
Exhibit Sales
Representative
330-865-6117
jhazen@crain.com
Mark Holman
Exhibit Sales
Representative
330-865-6118
mholman@crain.com
Lori DiFrancesco
ITEC Sales Assistant
330-865-6121
ldifrancesco@crain.com
THE ONE EVENT FOR EVERYONE IN THE TIRE INDUSTRY VOLUME 1 NUMBER 1 JAN 2010 ITEC 2010 - An Inside Look
Question: Are you planning any type of specific promotion aimed at the dealer and
manufacturer for getting them to attend?
Answer: The biggest challenge that we have has always been getting the right
targeted audience to join us. The independent tire dealers, I think, are unique folks.
They are a very kind of “show me the money” thing. Likewise the tire manufacturers are looking for a great deal. So we are creating the ITEC Value Coupon book.
The format is similar to the Entertainment Books we have come to know. The Value
Coupon book is something that we really haven’t seen anybody else do, but we are
planning to produce it with the help of our exhibitors.
Every ITEC attendee will receive a Value Coupon Book which will include coupons
that can be redeemed at exhibitors’ booths for show discounts on products and
services, unbelievable give-aways, or incredible marketing promotions, whether
that’s a drawing for a set of high-performance tires or discounts on extruders, tire
presses or tire changers, or just savings on delivery charges. It’s possible that the
Value Coupons could be worth several thousands of dollars. That whole package of
coupons will be cash in the attendees’ pockets when they come to ITEC and
purchase any of those products or put their name in the hat for a drawing for a
variety of different things that the suppliers can offer.
Special ITEC2010 Presentations
Tire Testing Protocols
And Technical Comments
Jennifer Stockbridge –
Consumer Reports
Denton Dance –
JD Powers
Researching The Patents
Of Charles Goodyear:
His Legacy To The Tire Industry
Christopher Laursen – University of Akron
Talking Shop:
Successful dealers share their best practices.
Co-Moderator: Ron Lautzenheiser –
Big O Tires franchisee
Co-Moderator: John Adams –
Craig Knarich – Owner, Pit Crew Tire
Paul Hyatt – Owner, Superior Tire
Ross Kogel, Jr. – President,
Tire Wholesalers, Inc.
All Special Presentations are included in the ITEC registration fee.
Tire Liability
The Legal Process:
For the Defense
Dan Moran, Esq. –
Moran Law
The Legal Process:
For the Plantiff
Speaker
(TBD)
The 2nd
International
Tire Exhibition
& Conference
Distinguished
Technology
Achievement
Medal
Presentation to
William Van Ooij –
Ecosil Technologies
Van Ooij’s lecture
will be on
Understanding Steel
Cord Adhesion